Archive for November, 2009

Deck the Virtual Halls of Your Online Expo Booth

Online Expo Blog | November 23, 2009 in Making the Most of Your Booth | Comments (0)

With the Holiday Season rapidly approaching, there are a few easy updates you can make to your Online Expo Booth to promote your Holiday events, special offers, and more – just use these four easy steps to give your Online Expo Booth some extra selling power for you this Holiday Season!

1.) Update Your Coupons:
Is your business gearing up for the coming season? Promote your special offers for the Holidays! You can upload your most recent special offer to the Coupon section of your Expo Booth to advertise the great deals you’re giving shoppers this season. Having your latest holiday coupons available can give booth visitors a little extra incentive to shop with you this Holiday Season.

2.) Fresh PDF Files:
Did you know that your Online Expo Booth allows you to upload two additional PDF files? The newly upgraded PDF feature in your Expo Booth allows for much faster PDF upload, making it easier than ever to keep your content fresh and relevant for the Holiday Season. Not sure what to post? How about an invitation to your Holiday Open House, a flyer for a Holiday Sale you’d like to promote, or your company’s Calendar of Events for this Holiday Season?

3.) Optimize Your Booth:
Optimize your booth for the search engines! In your Booth’s Marketing Center, there is a specific field available for search engine keywords and phrases, which can hold up to 250 characters. The keywords (and phrases) that you add to this field automatically become “meta data” in the behind-the-scenes HTML code for your booth, helping search engines to find your booth more easily! In fact, many Online Expo booths come up in the search engine listings ahead of a company’s own web site! Make it easy for holiday shoppers to find your booth (and as a result, your holiday coupons, promotions, and events) by adding or updating your booth’s search engine keywords.

4.) Social Networking:
Are you using Social Networking like Twitter, LinkedIn, and Facebook? Make it easy for your booth’s visitors to stay connected with your company – add your Social Profiles to your Online Expo Booth! You already put the work into creating your social profiles, so why not make it easy for booth visitors to also engage with you on the social networks as well?

With these four easy steps, you can quickly and easily Deck the Virtual Halls of your Online Expo Booth for a successful Holiday Season.


Take Your Booth Social – Link To Your Social Profiles!

Online Expo Blog | November 4, 2009 in Did You Know | Comments (0)

Did you know that your Online Expo Booth now gives you the capability to link to your social networking profiles?

By now you are probably aware that Social Networking is the hottest topic in online marketing today. By incorporating Social Networking profiles in your Online Expo booth, you can give your business additional exposure online and further integrate this new technology into your online marketing efforts.

Give your booth visitors multiple ways to connect with you, and make it easy for customers and prospects to find your social profiles – right from your Online Expo booth! Just log in to your marketing interface and click on “Update Booth Info” to add your social networking profile links today!

Do you want to learn more about Social Networking for small business?
View our Online Presentations here!

Are you already using Social Networking for your small business?
Add your information
to your Online Expo booth today!